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4 Ways Your Emails Could Be Sending the Wrong Message

  • By Jesse Dean Clark
  • 12 Aug, 2014
Whether your emailing a colleague, sending out an all staff email, or a mass weekly newsletter,  the person on the other end reading your emails may not be interpreting your message as you intended. Check out 4 Ways Your Emails Could Be Sending the Wrong Message 1. Subject Lines You want to be careful that […] The post 4 Ways Your Emails Could Be Sending the Wrong Message appeared first on uShine technologies.
Whether your emailing a colleague, sending out an all staff email, or a mass weekly newsletter,  the person on the other end reading your emails may not be interpreting your message as you intended.

Check out 4 Ways Your Emails Could Be Sending the Wrong Message

1. Subject Lines
You want to be careful that your subject line does not cause your email to go directly to your recipients junk mail.  If this happens, there is a very good chance they will never find it. Keep out of Spam’s way, with these few suggestions below:
– Avoid words such as Help, Percent off, Reminder, and Free.
– Keep under 50 characters
– Avoid exclamation points (!)
– Don’t use ALL CAPS
2. From Email
This may be more important to consider when sending out weekly newsletters and not so much your everyday email to a co-worker.
Does the recipient know who you are?  Make sure your “from” email is clear to the reader. Do you have info@your company, or support@yourcompany? If you have just yourname@gmail.com , the reader may not recognize it is you and delete quickly.
3. Check Your Tone
When meeting someone in person, you are able to use hand gestures and body language to introduce yourself and set the tone of a conversation.  However, in an email, this is not so easy.  The words  you use in an email can easily be interpreted either negatively or positively. Be aware when using bold type, exclamation points!, slang or humor as the reader may not understand your true meaning. How does the following sentence make you feel?
Sir, any time you can complete the task, THAT WOULD BE GREAT!
Does this sound like the sender is appreciative of your time and really means that whenever you have time to complete it, they would be grateful? Or do you think the sender is trying to say that they want you to complete this task now!
Check out this FREE downloadable software to help you check your email’s Tone.  http://www.tonecheck.com

What words/phrases have you seen in emails that have confusing Tone? #tonecheck.
Click To Tweet

4. Signature
What are you using to sign-off on your email? These too can set the tone of an email and give the reader a negative or a positive feeling. I have listed just a few sign-offs and the meaning they create.
1. Thanks – short and very informal
2. Thanks so much – informal but sounds sincere
3. Best Regards – casually formal.  I like this one because it can cover most situations.
4. VR or Very Respectfully – formal and could be used with job applications or emails to your boss.
Forbes offers many more email sign-offs with descriptions you can take a look at here: http://onforb.es/1fBUsTr
Happy Emailing…
 
 

Tech Tips and Business Trends

By Jesse Clark 07 Oct, 2017
Anyone can make one:
For better or worse, anyone can write a blog post about anything they want. Everyone has a voice and the best voices will rise to the top.

The writer can show their personality:
In blog posts, the writer has more leeway to add in their voice and personality than other types of writing.

Blogs are a great form of mass communication:
You can help people, learn new things, entertain your audience-the possibilities are endless and amazing. Blogging opens up all of these to a very wide audience.

You can make money:

Get the right blog going and you can make a lot of money through advertising and sponsored posts.

It allows people to craft better thoughts:
Instead of reading haphazard, uneducated Facebook statuses, it's much better to see people's thought process in a well-written blog post.

You can establish a community:
Blogging allows you to connect with other individuals who share the same interests. Sharing ideas and opinions within your community helps establish yourself as a thought leader.

Good for SEO:
Keeping content on your site fresh and relevant, you can use your blog to boost the search engine ranking (SEO) of your site and your business.

It brings people back to your site:

If your blog is strong enough and updated regularly, people will come back looking for more and bring traffic back to your site as well.

It's free:
It costs you a grand total of zero dollars to post to the blog, so if you have something to say, there's nothing to stop you.

You can establish yourself as a thought leader:

A blog is a great place for your original thoughts, and it can be a wonderful way to show off your individuality. If people like your ideas, you can become a thought leader in your industry!

What else do you love about blogs? Let me know!
By Jesse Dean Clark 07 Dec, 2015
According (McKinsey & Company), email is 40x more successful at acquiring new clients than either Facebook and Twitter. This means a lot of people are seeing your emails so why not customize your email signature to market your business by adding your social media accounts, news, coupons, product specials and more… Connect all of your apps and social […] The post Customize Your Email Signature appeared first on uShine technologies.
By Jesse Dean Clark 01 Dec, 2015
If your a blog writer, email marketer or content writer, you need this. Copy and paste any title into this website to receive instant feedback. http://capitalizemytitle.com/ Title Capitalization Rules Use these rules to properly capitalize your titles. More rules for title capitalization can be found here. Capitalize the first and the last word. Capitalize nouns, […] The post Capitalize My Title appeared first on uShine technologies.
By Jesse Dean Clark 24 Nov, 2015
There are 255 million monthly active Twitter users There are 100 million daily active Twitter users There are 52.7 million Twitter users in the US You can see that getting involved with Twitter can get you noticed, and give you a large chance to improve your online presence.  Everyone has heard of Twitter but some […] The post Learn Twitter in 3 Easy Steps appeared first on uShine technologies.
By Jesse Dean Clark 17 Nov, 2015
“More than 6 million people use MailChimp to create, send, and track email newsletters” – #MailChimp If your reading this email, then you are experiencing MailChimp first hand. You have probably heard of iContact, Constant Contact, or even other email programs that probably offer the same features as MailChimp.  So why does uShine use this awesome […] The post How Do You Communicate with Your Customers? appeared first on uShine technologies.
By Jesse Dean Clark 10 Nov, 2015
LastPass – The Last Password You Have To Remember – You can get it free here: https://lastpass.com What can a password manager do for you? LastPass allows you to access websites you frequent without having to remember or look up your passwords every time you use the site. You can download LastPass to all of your […] The post The Last Password You Have To Remember appeared first on uShine technologies.
By Jesse Dean Clark 22 Feb, 2015
How do I get traffic to my website? How can I get visitors to leave to their email when visiting my website? How can I communicate with this visitor who just left their email on my website? How can I organize my clients and keep track of emails, opportunities, projects, notes, and files? If you have […] The post Attract and Nurture Potential Customers with These 5 Simple Steps appeared first on uShine technologies.
By Jesse Dean Clark 07 Oct, 2014
If the answer is no, then you might want to consider the following.  There are a lot of computer geniuses out there and unfortunately, a lot of them cannot be trusted. They can hack into your website at any time and destroy your information including your entire website. Consider the following 3 steps to help […] The post Consider These 3 Steps to Secure Your Website from Hackers appeared first on uShine technologies.
By Jesse Dean Clark 26 Sep, 2014
Check out this form. Yes it’s free and it can do so much. It’s called JotForm. You can even embed it right into your website, sync with your mail lists and more. The post JotForm – the Best Way to Capture Leads for Your Business appeared first on uShine technologies.
By Jesse Dean Clark 19 Aug, 2014
Need images but not sure if your violating copyright? Check out the video below. The post Your Website and Marketing Images Might Get You in Trouble appeared first on uShine technologies.
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